News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

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News Release

Announcing the results of the 2026 INFORMS Board of Directors election and the new board for 2027.

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News Release

INFORMS has named 12 distinguished leaders as the 2026 class of INFORMS Fellows, one of the highest honors in the profession.

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Doctor putting a protector on child's arm after vaccination
Media Coverage

America’s vaccine system faces more than a crisis of public confidence. It faces a potential operational breakdown. Changing vaccine recommendations without accounting for manufacturing capacity, supply chains, distribution networks and patient access risks turning uncertainty into shortages, delays and declining vaccination rates.

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New study finds price discounts may backfire when combined with large donations

New study finds price discounts may backfire when combined with large donations

News Release, March 3, 2017

CATONSVILLE, MD, March 3, 2017 – Providing consumers the opportunity to feel altruistic by donating a portion of the purchase price to a charity is an effective way for businesses to drive sales, as is providing items and services at discounted prices. However, businesses should proceed with caution when combining these two marketing techniques, as it can have the opposite effect.  

Over 80% of online ad effect is on offline sales

Over 80% of online ad effect is on offline sales

News Release, February 2, 2017

CATONSVILLE, MD, February 2, 2017 – According to a forthcoming study in the INFORMS journal of Marketing Science online display ads can increase both online and offline retail sales, providing valuable insight for future marketing decisions.

Room upgrade can increase hotel profits up to 35 percent

Room upgrade can increase hotel profits up to 35 percent

POST Online Media, January 19, 2017

Standby upgrade programs are an innovative way for hotels to increase annual revenue by as much as 35 percent while also filling frequently unused premium rooms, creating awareness for unique room features, and improving guest satisfaction and loyalty. However, new research in an upcoming edition of the INFORMS journal Manufacturing & Service Operations Management finds that the success of a standby upgrade program is directly tied to the type of guests who frequent the hotel, and the types and quantity of rooms available.

A better way for policymakers to win over constituents

Phys.org, December 15, 2016

A new Management Science study, "When Do People Prefer Carrots to Sticks? A Robust 'Matching Effect' in Policy Evaluation," suggests that by understanding how people evaluate policies, marketers and policymakers can better frame and improve acceptance rates. 

"For a policy to succeed, it must not only be effective in changing behavior, it must also be accepted by stakeholders," says co-author Ellen Evers, of UC Berkeley's Haas School of Business. "Therefore it is crucial to understand how different descriptions of the exact same policy can lead to dramatically different rates of acceptance."

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